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Brand Analysis

Lang Marketing has developed brand share and brand performance analysis of the U.S. aftermarket and has the most comprehensive database of car and light truck product brand performance available.

Brand share strength can be provided, through Lang Marketing multi-client programs, for two key installer groups: Service Stations and Garages, and Foreign Specialists.

In addition to this multi-client brand strength service, Lang Marketing can develop proprietary brand performance information for virtually any car and light truck product category including brand share strength, brand flow through distribution channels, as well as brand installation by major types of service bays and sales through major retail and wholesale outlets.

For more information, contact Lang Marketing:
Phone (260) 399-1699, Fax (260) 399-7626, or e-mail us.